The National Council on Tobacco and Health has been a client of Bleed for a year now. Recently they launched “KLAR” a book that is aimed to help mainly girls to quit smoking.
The book consists of 64 pages containing tips to quit smoking facts about smoking and a 3 weeks dairy made to motivate the first non-smoking weeks. If you know someone in the target group that you want to quit smoking%2C you can order the book from www.sluk.net. The National Council on Tobacco and Health makes an effort to communicate with youth people in the right way. Bleed has earlier developed a campaign that won silver in communication design at Visuelt 2002 postcards and poster.