Christmas campaign for Arkaden Shoppingcentre, located in midtown Oslo. The campaign had kind of a "propaganda feeling" with statements about Santa Claus and that we still believe in him and love him. A humoristical touch of nostalgy and a bit personal since the statements talk directly to the recipent and is designed as handwritten messages. The t shirts made for the personell at Arkaden became so populare that we had to make a new load which were sold the weeks upon Christmas.
A part of the campaign included young Santa Clauses that placed loads of packages around central Oslo. The packages included t shirts and buttons and was placed in parks or in school yards with Santa Claus tape around pointing out that "Santa Claus was here".